Rare Beauty, based in El Segundo, aims to break down unrealistic standards of perfection. Here at Rare Beauty, we place purpose and social impact at the heart of everything we do—from the products we make to the community we create. We empower our team and our community to challenge beauty norms by shaping positive conversations about self-acceptance and mental health. We promote self-acceptance and give people the tools they need to feel less alone in the world. Our mission is to help everyone celebrate their individuality by redefining what beautiful means. We take pride in offering best-in-class benefits, with medical monthly premiums covered by the Company at 100%, employee certification in mental health first aid at work, regular wellness activities, a quarterly makeup stipend, and much more!

About Rare Impact and the Rare Impact Fund

Rare Impact is Rare Beauty’s commitment to making a difference in the world. Our social impact team leads the company’s commitment to mental health and self-acceptance, working to support the wellbeing of our community, our employees, and our partners around the world. By celebrating everyone’s uniqueness and making people feel more connected, we work to reduce the stigma associated with mental health and give people access to the resources they need to support their mental health.

The Rare Impact Fund is a nonprofit organization founded by Selena Gomez. Alongside Rare Beauty, The Fund is on a mission to mobilize $100 million to expand access to mental health services and education for young people around the world. Rare Beauty donates 1% of all Rare Beauty sales to the Rare Impact Fund, which also raises additional support from foundations, corporate partners, individual donors, and the broader community.

POSITION SUMMARY

The Director of Social Impact will lead the development and execution of external Rare Impact marketing initiatives and campaigns, partnerships, events, and content creation as well as support internal impact initiatives that engage employees. The ideal candidate will have a demonstrated track record of working on social impact programs – internally and externally - in the nonprofit and corporate setting – working with high profile talent is a plus. The candidate will work cross-functionally with key internal business partners and external impact partners. Candidates will ideally have experience with mental health related work.

You will be an internal and external champion across Rare Beauty’s Rare Impact initiatives, building strategic partnerships across multiple stakeholders to drive program success. The role will report to the Chief Impact Officer

RESPONSIBILITIES

• Conceptualize and lead the day-to-day development and implementation of Rare Beauty’s social impact strategy, marketing campaigns, and events including the annual Rare Beauty Mental Health Summit which includes conceptualizing and managing event speakers, vendors, budget, etc.
• Together with the Rare Impact Fund’s Program Manager and Director of Communication, connect with the Rare Impact Fund’s global non-profit partners to build and integrate storytelling moments into the brand’s social channels, events, product materials, etc.
• Drive community value creation by partnering with nonprofits and internal teams to identify and activate opportunities for impact through product launches, retail expansion, employee volunteerism, and innovative social impact initiatives that advance nonprofit missions and generate shared value for Rare Beauty business and community.
• Own and execute monthly community Rare Chats.
• Establish and coordinate disaster relief efforts in collaboration with cross-functional teams, and external organizations. Respond to crises in real time and with brand alignment, strengthening disaster and social issue response readiness through advanced planning and scenario-based response frameworks.
• Own and serve as central coordination of in-kind product donations for end of year tracking
• Manage the day-to-day relationships with issue experts, Rare Beauty Mental Health Council, and other impact partners
• Work cross-functionally with internal teams including Social/Consumer, PR & Influencer, PD, Brand Partnerships, Creative, and People and Culture serving as the connective social impact tissue which includes initiatives around Inclusion and Accessibility. This may include conceptualizing, leading, and / or supporting and executing various initiatives that are impact focused, including support for key cultural moments.
• Collaborate with People & Culture team to support the development and implementation of internal programs that focus on ensuring alignment between employee engagement efforts with external strategy, DEIB, and volunteerism
• Drive and collaborate with other Marketing departments to develop external messaging and creative collateral for Rare Beauty’s social impact work, working closely with internal partners to further amplify our efforts (e.g. through media or speaking opportunities for our Founder, CEO, Chief Impact Officer, and other external facing team members). Represent the brand externally and internally at events and serve as a spokesperson for the brand as needed.
• Develop high level written materials, PPT decks, talking points, presentations, impact awards, and spearhead Rare Beauty’s Social Impact Report
• Serve as an internal champion and resource of Rare Beauty’s social impact work across all teams
• Support Founder’s team and logistics as needed
• Evaluate and support requests for interviews, events, and partnerships related to Rare Impact to make recommendations for engagement by various spokespeople
• Manage project budgets, vendor negotiations, and external vendor relationships
• Support progress on impact KPIs
• Other tasks as assigned

REQUIRMENTS

• Minimum of ten years of relevant professional experience in the social impact and corporate social responsibility space; background in mental health is a plus
• Experience working with high-profile celebrities and consumer brands a plus
• Experience managing complex, multi-stakeholder processes and events across functions and geographies.
• Strong operational and project management skills with exceptional attention to detail.
• Strong analytical and problem-solving skills, with the ability to translate data into insights and actions.
• Excellent communication and presentation skills, with the ability to work across all levels of the organization. Experience managing multiple projects simultaneously with a strong sense of urgency
• Excellent organizational and communication skills (presentation, facilitation, and written)
• Capacity to thrive in a high-growth, fast-paced organization as both a solo producer and eager collaborator
• Passion for making a positive impact for our people and in our communities

PHYSICAL DEMANDS

• Prolonged periods sitting at a desk and working on a computer
• Ability to travel as needed