Homzmart is Egypt's marketplace for furniture and home goods, connecting customers with the manufacturers, brands and workshops that make them. We own the full experience from discovery through to delivery.
- Build, structure and optimise campaigns across Meta and TikTok
- Manage daily pacing against monthly budget and respond to performance anomalies
- Run a weekly creative testing cadence and brief creative accordingly
- Maintain account hygiene across audience exclusions, event quality, Conversions API and pixel integrity
- Report against paid GMV, ROAS and cost per acquisition
- Coordinate across paid channels to avoid overlap and cannibalisation
- Feed onsite and creative insight back into campaign strategy
Qualifications
- 3 to 5 years buying on Meta, with TikTok experience
- Independent ownership of significant monthly media spend
- Strong command of attribution, incrementality and measurement limitations
- Proven ability to brief and evaluate creative on performance
- Fluency working from measured data rather than platform reported figures
Preferred
- E-commerce or marketplace experience
- Server-side tracking implementation
- Multi-account or multi-brand experience