SOCIAL MEDIA CREATIVE & CONTENT EXECUTIVE

Experience: 1–3 years

Employment Type: Full-Time

We’re looking for a Social Media Creative & Content Executive who can take a product, idea or campaign objective and turn it into engaging, social-first content.

This is a hands-on creative role — not a content coordination-only role.

You should be comfortable thinking of content, designing it and editing it yourself across Instagram posts, carousels, Stories, Reels, UGC and campaign creatives.

WHAT YOU’LL DO

• Create engaging static posts, carousels, Stories and campaign creatives
• Edit Reels, short-form videos and UGC content
• Develop strong hooks, content concepts and Reel ideas
• Turn product USPs into interesting, social-first content
• Work with product images, lifestyle images and raw footage
• Repurpose existing footage into multiple creative variations
• Keep up with emerging social, design, editing and content trends
• Write simple, engaging social copy and CTAs
• Use AI tools to develop concepts, visuals, variations, scripts and hooks
• Publish/schedule content and maintain the content calendar
• Review reach, watch time, retention, shares, saves and engagement to improve future content

WHAT WE’RE LOOKING FOR

• Strong creative and visual sense
• Hands-on graphic design ability
• Strong Reels and short-form video editing skills
• Good understanding of Instagram-native content
• Understanding of hooks, pacing and viewer retention
• Ability to take content from idea to execution independently
• Strong awareness of current social and creative trends
• Comfortable experimenting with AI creative tools
• Fast, organised and able to manage multiple creative requirements

TOOLS

Experience with some of the following or equivalent tools:

Design: Canva / Adobe Photoshop / Adobe Illustrator / Figma

Video: VN Video Editor / Adobe Premiere Pro / Canva Video / Adobe Express

AI: ChatGPT / Gemini / Adobe Firefly / AI image and video creation or editing tools

Specific software matters less than your ability to learn quickly and produce strong creative work.

EXPERIENCE

1–3 years of relevant experience in social media content creation, graphic design, video editing, creative marketing, D2C, fashion, lifestyle or e-commerce.

Experience in D2C / Fashion / Kidswear / Lifestyle / E-commerce is an advantage, but strong creative ability and a great portfolio matter more than industry background.

PORTFOLIO IS MANDATORY

Please share examples of work you have personally created, including ideally:

• Social media designs
• Reels / short-form videos
• UGC edits
• Product or campaign creatives
• AI-assisted creative work, if available

We’re looking for someone who sees a product and immediately thinks:

“How can I turn this into content?”

Creative Thinker × Designer × Video Editor × Social-First Thinker

If that sounds like you, we’d love to see your work.