About the role
Pure Fishing is a global provider of fishing tackle, lures, rods, reels, storage, equipment and apparel. Our portfolio features industry-leading brands, including Abu Garcia, Berkley, PENN, and Savage Gear, among others. Across the EMEA region, we have operations in 18 countries with offices in The Netherlands, UK and Denmark, as well as smaller sales offices in most other European countries.
Our values - Empowerment, Authenticity, and Execution - shape how we work and collaborate every day. They define our workplace culture and guide us towards our mission: to provide the ultimate experience for anglers and customers through leading brands, innovative products, and superior service. We are dedicated to helping you have more fun and catch more fish, and deliver exceptional results as a passionate, high-performing team!
Please see our website www.purefishing.com for further information, and follow our Pure Fishing Europe LinkedIn page for an insight into life at Pure Fishing.
Reporting to the Head of Regional Marketing EMEA, the Marketing Manager for Poland is responsible for developing and executing local marketing activities that align with regional and global brand strategies. The role involves building brand awareness, engaging consumers, and supporting market growth across Poland through campaigns, events, trade shows, social media, Pro Staff, and selected retail marketing initiatives. In addition, you will collaborate closely with the EMEA marketing team, the sales team, retailers, Pro Staff and external partners. The successful candidate will combine marketing planning with hands-on execution to deliver relevant and impactful activities for the Polish market.
The ideal candidate will have proven experience in marketing, field marketing or trade marketing alongside experience in campaign planning, events, activations and content. Knowledge of the fishing tackle industry is required for this role therefore, experience in a similar industry is highly advantageous. Alongside fluent communication skills in Polish and English, you will also possess strong IT skills, particularly Excel, PowerPoint and a working knowledge of Adobe Suite products is highly beneficial.
This role is based in our warehouse location in Zerniki, Poland with some travel across Poland and other locations as needed. An attractive salary, benefits and bonus package is available for the successful candidate, based on skills and experience, together with the learning, development, and career opportunities you would expect in a global organisation.
For the full job description or to apply, please contact the Human Resources Team on [email protected]. (Please submit your CV in English)

With operations in 19 countries and a dedicated workforce conversant in 28 languages, Pure Fishing is the leading global provider of fishing tackle, lures, rods and reels with a portfolio of brands that includes Abu Garcia, Berkley, Fenwick, Frabill, Penn, Pflueger, Plano, Shakespeare, SpiderWire, Stren, and Ugly Stik. We are a passionate team dedicated to creating memorable experiences by helping anglers everywhere have more fun catching more fish.
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