We are looking for a Marketing Executive to join the grace & stella UK marketing team! You’ll work closely with our Brand Manager, Influencer & Advocacy Marketing Manager, and Social Media Manager, getting stuck into projects across brand campaigns, product launches, partnerships and PR.

No two weeks look the same here. You might be lining up a creator collaboration one day and planning an in-store activation with one of our retailers the next, or helping bring our Feel-Good Club community together at an event. It’s a busy role, so it would suit someone with a few years’ marketing experience who’s super organised, loves beauty and enjoys having lots on the go. Since you’ll be a friendly, reliable point of contact for our partners, you’ll need to be a confident communicator who’s happy chasing things up.

You’ll report to our Brand Manager, who will help you prioritise when requests come in from across the team.

What You Own

These are the areas that are yours to run with:

• A quarterly campaign to call your own. Each quarter you’ll plan and deliver a small campaign or activation, like a seasonal gifting moment, a community event or an in-store activation with one of our retailers. You’ll write the brief, work with partners, manage the budget and share how it went.
• Our partnership tracker. You’ll keep a log of every partnership and gifting request, whether it’s confirmed, in progress or declined, so anyone in the team (including retail) can see what’s happening.
• Following up after events and partnerships. You will chase partners for content, photos, guest lists and any other data we need, and log the results so we know what worked.
• Event logistics. For brand events and partner activations, you’ll organise the stock, samples and materials we need and make sure everything’s ready and approved before the day.

Key Responsibilities

Brand & Marketing Support

• Help bring our retail launches, campaigns, and IRL activations to life, working with the retail team on stock, assets and partner comms.
• Maintain brand assets, trackers, calendars and internal documents across Google Drive and Canva so they’re always current.
• Write first drafts of copy, product crib sheets and launch materials, and get involved in campaign and launch planning.
• Bring ideas to our brainstorms! Contribute to campaign ideation with fresh ideas rooted in beauty and social trends.
• Find smarter ways of working, including using AI tools to make tracking and follow-up easier.

PR, Influencer & Gifting

• Own ad-hoc product send-outs, including influencer gifting, brand partnerships, the UK office PR cupboard and stock for agency partners. You’ll handle comms, logistics, tracking and follow-up with creators.
• Manage press sample requests, from approval through to dispatch, tracking and coverage follow-up. Chase agencies on deliverables and timelines, flagging anything at risk.
• Pass creative requests from our agency partners to the creative team and make sure they’re delivered.
• Work with our Influencer & Advocacy Marketing Manager on the day-to-day coordination of influencer, PR and partnership activity, from creator lists and event prep to tracking and reporting.

Social Media & Content

• Respond to community messages and DMs across Instagram and TikTok in brand tone, escalating anything sensitive.
• Send out product for approved bridal and bachelorette gifting requests and social collaborations.
• Keep up with what’s trending on TikTok and Instagram, competitor activity, and any industry mentions worth sharing.
• Help create content at shoots, events, and in the office, mostly behind the camera and sometimes in front of it.
• Support TikTok Live sessions with our agency, including set-up and planning.

Events & Partnerships

• Coordinate brand events and activations, from stock requests through to on-the-day support
• Attend and staff events and activations in London and occasionally elsewhere in the UK. Some fall on evenings and weekends; these are agreed in advance wherever possible, and TOIL is given in line with company policy.
• Act as a point of contact for ad-hoc sampling requests from external partners, coordinating quantities and delivery.

Office & Administration

• Keep the marketing area of the office tidy and stocked, including product storage, sample shelves and send-out supplies.
• You will keep an eye on stock, reorder from supply chain before we run low, and make sure mailers are packed and sent out on time.
• Follow up with supply chain, creative and the wider marketing team on anything outstanding.
• Pick up general admin for the marketing team when it’s needed.
• Write up actions from marketing calls and brainstorms and share them in Slack.

Requirements

• 2–3 years’ experience in marketing, PR, influencer or social, in-house or agency.
• A background in beauty, lifestyle or social-first consumer brands.
• Experience managing product send-outs, gifting or sampling with external partners.
• Very organised, and you’ve built and run trackers and systems before.
• Excellent written communication, able to switch easily between brand tone of voice on social channels and professional emails to partners.
• Confident in building relationships with partners, agencies and colleagues across the business.
• Strong in Google Workspace, Canva and Slack.
• Comfortable using AI tools to make your work easier.
• Happy to work occasional evenings and weekends and to travel for events.

Bonus Points if

• You have experience with retail launches or in-store activations.
• You’re confident on camera for social content.
• You’re familiar with TikTok Live or TikTok Shop.

Growth & Development

This is a brilliant role for learning all sides of brand marketing at a growing beauty brand. You’ll work closely with our brand, PR, influencer, social and retail teams, see how campaigns and launches come together from start to finish, and lead your own projects with your quarterly campaign.

We want you to grow with us. We’ll support your development with training, courses and industry events, and we’ll work with you on where you’d like to take your career next.