Job Title: Freelance Social Media & Marketing Specialist (1 year contract)

Location: Remote in Ireland

Contract Type: Freelance (Independent Contractor)

Time Commitment: Estimated ~30 hours/week (flexible, outcome based)

About Swappie

At Swappie, we’re on a mission to make refurbished tech the new normal. We believe great technology shouldn't cost the earth, or cost a fortune. By giving smartphones a second life, we’re helping people across Europe make sustainable choices that are easy, affordable, and reliable.

We’re looking for a creative, hands-on Social Media & Marketing Specialist to help build and strengthen our brand presence in Ireland.

The Role & What You’ll Do

Joining our Ireland team on a 1-year freelance contract, you’ll be the local voice and creative force behind Swappie Ireland across social media, creator collaborations, and community channels:

• Content Creation & Editing: Plan, shoot, and edit short-form videos and photo content (using CapCut and Canva) on location around Ireland for TikTok and Instagram Reels, including unboxings, product demos, street interviews, trends, and behind-the-scenes content.
• Community & Voice: Manage daily community interactions on Instagram and TikTok: replying to comments and DMs in a warm, witty Irish tone of voice, while building a loyal group of local brand advocates and flagging critical feedback to the Country Manager.
• Creator & Influencer Support: Help identify local Irish creators, manage influencer outreach, track deliverables and invoices, and support UGC sourcing for both organic and paid channels.
• Localised CRM & Copywriting: Help write, localise, and check engaging Irish copy for CRM emails (in Braze), push notifications, blog posts, and website content, keeping our local tone of voice consistent.
• Local Campaigns: Keep our Irish content calendar up to date, built around key local moments (Back to School, Black Friday, Christmas, St. Patrick’s Day).
• Collaboration: Work closely with the Country Manager, Social Media Manager, and our Ireland consultant on shared projects while keeping asset tracking and filing systems up to date.

What We’re Looking For

• Fluent English with a deep, natural feel for Irish culture, humour, and online trends
• A degree in marketing, communications, media, or a related field (or equivalent hands-on experience).
• Ideally 1–2 years of experience in social media, content creation, or digital marketing.
• Hands-on experience creating mobile-first, short-form video content for TikTok and Instagram Reels (your own personal channels or portfolio count!).
• Comfortable both in front of and behind the camera.
• Proficient with tools like CapCut and Canva, with an interest in leveraging modern tools to streamline creative workflows.
• Proactive, organised, and reliable with a hands-on, can-do attitude.

Nice to Have

• Experience with influencer outreach, community management, or CRM tools (e.g., Braze, WordPress, Notion).
• An interest in sustainability and circular tech.
• Basic reporting skills.

What We Offer

• Creative Freedom & Ownership: Real responsibility to test new video formats, run local content experiments, and represent Swappie in Ireland.
• Outcome-Based Scope: Work directly on clear deliverables with the freedom to manage your execution.
• Direct Impact: Work closely with our Country Manager and international marketing team.
• Kit & Travel: We’ll provide the latest available smartphone for shooting content, and cover travel costs for shoots around Ireland.

How to Apply

We’d love to see what you can create! Please email [email protected] with:

1. Your CV or LinkedIn profile link.
2. A short cover letter introducing yourself.
3. A few examples of content you’ve made (links to your portfolio or your own TikTok / Instagram accounts are perfect!).
4. Your expected hourly or monthly freelance rate as a self employed contractor.