Freelance Analyst (Influencer Campaigns)US (On-site) ∙ Part-time
This position is no longer accepting applications.See open roles at Ayzenberg Group

Freelance Analyst (Influencer Campaigns)

On-siteUSPart-timePosted 29 days ago

About the role

Fiercely independent. Passionately creative. Fueled by data and the power of AI.

Ayzenberg Group, based in Pasadena, CA, is one of the largest, privately held advertising and media companies on the West Coast. We’re a culture of curiosity, filled with player/coaches who care deeply about the work from the top down, and team members with an entrepreneurial mindset. We are an equal opportunity employer.

“Okay, nice jargon, but what does that actually mean?” Good question.

Basically, we believe we can do the best work possible while still being kind, collaborative and respectful to everyone involved.

We strive to macro (not micro) manage and give all team members the support and freedom they need to thrive—both professionally and personally.

In a nutshell, whether you’re a client or a team member, we want you to love it here.

WHO WE'RE LOOKING FOR

As a Freelance Analyst at Ayzenberg, you will be responsible for providing data-driven strategies and reports to clients who will use your insights to make business and marketing decisions.

The right person for this role thrives in a fast-pace environment, loves problem-solving, and is a strong communicator.

Please note: this is a FREELANCE position that is project-based, with work varying from 3 to 10 hours per week depending on active report assignments. It’s a great fit for someone who enjoys the flexibility of freelance work and wants to take on meaningful projects alongside other professional commitments.

The day-to-day

  • Analyze and report on influencer marketing campaigns, providing learnings and takeaways from a creator-level, content-level, platform-level, and campaign-level performance
  • Ability to translate influencer campaign data into actionable insights for content and audience learnings, creator strategy, and future campaign planning using quantitative performance and qualitative analysis (not simply totaling metrics results)
  • Retrieve data from various primary, third-party platforms and analytics tools including CreatorIQ, etc.
  • Strategically develop and communicate clear, compelling data stories that align back to the hypothesis outlined by clients. Doing so via PPT and/or Google Slides, with the utilization of visual elements including charts, graphs, and other creative imagery techniques
  • Demonstrate creativity and conceptual thinking on solving the task at hand
  • Strong client-facing presentation and communication skills
  • Ensure that all reporting is done in a timely manner
  • Have a mindset of how to continuously improve deliverables by surfacing questions relevant to client objectives and incorporating knowledge of influencer marketing industry trends and news
  • Ideally experience with paid media amplification reports as well
  • Gaming and tech background a plus

WHAT YOU'LL (IDEALLY) BRING TO THE TABLE

  • 2-3+ years experience in analytics within a marketing agency or relevant division, including influencer reports
  • Strong proficiency in Microsoft Excel (i.e. spreadsheet formatting, pivot tables, vlookup, and other advanced functions) and PowerPoint required
  • Strong understanding of the social media space and main platforms influencers frequent (YouTube, Twitch, Instagram, TikTok, X/Twitter, Facebook, Kick)
  • Ability to strategically use consumer insights data, platform performance, and key social media and digital trends to inform the development of strategies and plans
  • Expert level attention to detail, as well as strong organizational, verbal/written communication and presentation skills
  • Self-starter with the ability to work independently on multiple assigned projects
  • Experience with website analytics tools such as Google or Adobe Analytics

So, if you've read this far and have that butterflies-in-your-stomach feeling, please apply, we'd love to hear from you!

Ayzenberg Group is an AI and social-first, fully integrated brand acceleration practice with three decades of expertise in creating and sharing brand stories for forward-thinking companies.

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