EllaOla is a rapidly growing family wellness brand on a mission to make clean, science-backed nutrition and personal care accessible to every family. Developed in collaboration with Harvard pediatric dermatologists and pediatric dietitians, our products combine rigorous science with thoughtful design to help families thrive.

As we continue to scale, we're looking for a highly entrepreneurial and relationship-driven Director of Partnerships to expand EllaOla's reach through meaningful partnerships with leading consumer brands, creators, organizations, and communities.

About the Role

We're seeking a strategic, creative, and commercially minded partnerships leader to build and execute EllaOla's brand partnership strategy.

You'll identify and develop high-impact partnerships that drive brand awareness, customer acquisition, and long-term growth. From brand collaborations and co-marketing campaigns to licensing opportunities, strategic alliances, and experiential activations, you'll own the partnership lifecycle from initial outreach through negotiation, execution, and performance measurement.

The ideal candidate has a strong network within consumer brands, particularly across wellness, beauty, lifestyle, parenting, and family-focused categories, and knows how to turn relationships into commercially successful partnerships.

This is a highly visible role with the opportunity to shape EllaOla's partnership strategy and work closely with senior leadership.

Key Responsibilities

• Develop and execute a comprehensive strategic partnerships roadmap aligned with EllaOla's brand and growth objectives.
• Build relationships with complementary brands across wellness, beauty, parenting, lifestyle, hospitality, and family-focused categories.
• Develop creative partnership concepts, including co-branded campaigns, product collaborations, exclusive bundles, cross-promotions, and joint marketing initiatives.
• Lead the development and execution of integrated brand partnerships across digital, social, retail, experiential, and other marketing channels.
• Collaborate with internal creative, marketing, and growth teams to bring partnerships to life.
• Identify opportunities for product seeding, community engagement, strategic influencer collaborations, and ambassador relationships.

Qualifications

• 5+ years of experience in strategic partnerships, brand partnerships, business development, or integrated marketing.
• Demonstrated success building and executing partnerships with established consumer brands.
• Strong existing relationships across consumer brands, wellness, lifestyle, beauty, parenting, or related industries.
• Strong understanding of DTC brands, consumer behavior, and omnichannel marketing.
• Highly organized, proactive, and comfortable managing multiple partnerships simultaneously.
• Entrepreneurial mindset with the ability to operate both strategically and hands-on in a fast-paced environment.