Director of Financial Planning & Analysis (FP&A)

Rhino USA | Austin, TX

Position Overview

Rhino USA is seeking a highly motivated, hands-on Director of Financial Planning & Analysis (FP&A) to serve as a strategic financial partner to the Chief Financial Officer and executive leadership team.

This role will lead financial planning, forecasting, reporting, and decision support across our growing, multi-channel consumer products business, including direct-to-consumer (DTC), wholesale, retail, and online marketplaces. The Director will play a critical role in improving financial visibility, evaluating profitability, and delivering actionable insights that support strategic business decisions.

As a hands-on leader, this individual will oversee and develop the FP&A team while strengthening financial planning processes, improving reporting capabilities, and building scalable, technology-driven solutions.

We're looking for someone who can hit the ground running. The ideal candidate is financially driven, self-motivated, naturally curious, exceptionally organized, and comfortable taking ownership with minimal oversight. Strong financial expertise is essential, but we equally value initiative, accountability, adaptability, and a positive, solutions-oriented attitude.

Key Responsibilities

Financial Planning & Analysis

• Lead annual budgeting, rolling forecasts, and long-term financial planning across all business channels.
• Develop financial models to evaluate revenue, expenses, profitability, cash flow, and investment opportunities.
• Analyze financial performance, trends, and variances to provide actionable recommendations to executive leadership.
• Oversee channel-level P&L reporting, including gross-to-net revenue, contribution margins, and profitability by product, customer, and sales channel.
• Support strategic decisions through financial modeling, scenario planning, and profitability analysis.

Financial Reporting & Business Partnership

• Prepare accurate monthly and quarterly financial reporting packages, KPI dashboards, and executive and board reporting.
• Partner with Sales, Marketing, Supply Chain, and Operations to evaluate financial performance, promotional effectiveness, inventory investments, and profitability.
• Support cash flow forecasting, working capital management, and financial risk assessment.
• Translate complex financial data into clear recommendations that drive informed business decisions.

Leadership & Process Improvement

• Lead, coach, and develop a team of FP&A professionals, establishing high standards for accuracy, accountability, and performance.
• Manage competing priorities, delegate responsibilities effectively, and ensure timely delivery of financial reporting and analysis.
• Identify and implement improvements to financial systems, forecasting models, and reporting processes.
• Remain actively involved in financial analysis and execution while providing strategic leadership to the team.

Required Qualifications

• Bachelor's degree in Finance, Accounting, Economics, or a related field.
• 10+ years of progressive experience in FP&A, corporate finance, or a closely related financial discipline.
• Demonstrated experience hiring, leading, and developing finance or FP&A professionals, ideally managing a team of 2–5.
• Strong financial expertise in budgeting, forecasting, financial modeling, profitability analysis, and financial reporting.
• Advanced Excel skills, including the ability to independently build and maintain complex financial models.
• Proven ability to partner with executive leadership and communicate financial insights effectively.
• Exceptional time management, organizational skills, and ability to prioritize competing deadlines.
• Demonstrated initiative, accountability, and ability to work independently in a fast-paced, evolving business environment.

Preferred Qualifications

• Experience in consumer packaged goods (CPG), e-commerce, retail, or omnichannel businesses.
• Experience with gross-to-net revenue, contribution margin analysis, SKU-level profitability, trade spend, or inventory economics.
• Familiarity with ERP systems and financial planning platforms such as NetSuite, Sage Intacct, Anaplan, or Adaptive Planning.
• Experience supporting board, lender, or investor reporting and improving financial planning processes.
• MBA, CPA, or CFA designation.

The Rhino Mindset — What Sets You Apart

At Rhino USA, we believe success goes beyond technical qualifications. We're looking for a leader who brings the right mindset to work every day.

• Self-Motivated: You take initiative, anticipate needs, and move projects forward without constant direction.
• Naturally Curious: You ask thoughtful questions, challenge assumptions, and look beyond the numbers to understand what drives results.
• Exceptional Time Management: You prioritize effectively, manage competing deadlines, and consistently deliver accurate, high-quality work.
• Accountable: You take ownership, follow through on commitments, and lead by example.
• Adaptable & Solutions-Oriented: You embrace challenges, welcome feedback, and proactively identify opportunities for improvement.
• Collaborative: You build strong relationships, develop others, and work effectively across all levels of the organization.

Why Rhino USA?

This is an opportunity to work directly with executive leadership, develop a high-performing FP&A team, and play a meaningful role in shaping Rhino USA's financial strategy and continued growth.

We're looking for a leader who combines strong financial expertise with an exceptional attitude, a willingness to learn, and the drive to make a lasting impact.