Required You must DM Supacaz Linkedin page as to why you are the ideal candidate for the job and include your connection to sport, whether it be as a fan or as a participant. If you are applying as graphic designer, photographer, or videographer you must include a link to your portfolio (no google drive). Only these applications will be considered. We only check the Supacaz Linkedin inbox and do not check any other applications. Required

Company Description SUPACAZ is a high-performance cycling brand that blends advanced technology, bold design, and distinctive style across accessories, apparel, tools, shoes, and sports sunglasses for cycling, baseball, and racquet sports. Since its founding in 2012, the company has consistently driven industry trends and achieved rapid growth, doubling or tripling sales year over year. SUPACAZ offers a dynamic environment for individuals who are self-motivated, detail-oriented, and passionate about cycling and sport performance. With offices in California, Taipei, and Tokyo, SUPACAZ provides opportunities to work with global teams and contribute to a fast-moving, design-led brand.

Role Description The Digital Advertising Specialist for the California Sports Sunglass Brand at SUPACAZ will plan, execute, and optimize paid digital campaigns across platforms such as Meta, Google, and other relevant channels, focusing on cycling, baseball, and racquet sports audiences. This full-time hybrid role is based in Manila, with a combination of in-office collaboration and work-from-home flexibility. Day-to-day responsibilities include developing targeting strategies, managing budgets, monitoring performance, and adjusting campaigns to meet awareness, traffic, and conversion goals. The specialist will collaborate closely with marketing, creative, and e-commerce teams to align ad messaging with brand guidelines, product launches, and seasonal campaigns. The role also involves reporting on key metrics, testing new ad formats and audiences, and contributing insights to improve overall digital strategy.

Qualifications

• Strong analytical skills, including experience with performance tracking, data interpretation, and optimization using tools such as Google Analytics or platform-specific dashboards.
• Digital marketing and digital strategy skills, with proven experience planning and managing paid campaigns (e.g., social ads, search ads, display) for consumer brands or e-commerce.
• Effective communication skills, with the ability to present campaign results, collaborate with cross-functional teams, and write clear, persuasive ad copy aligned with brand voice.
• Project management skills to coordinate multiple campaigns, manage timelines and budgets, and ensure accurate execution across platforms.
• Experience with A/B testing, audience segmentation, and retargeting strategies; familiarity with pixel implementation and conversion tracking is beneficial.
• Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
• Previous experience in sports, cycling, outdoor, or lifestyle brands is an advantage, as well as familiarity with global markets and performance-focused e-commerce.
• Ability to work independently in a hybrid environment, maintain attention to detail, and adapt quickly to new tools, trends, and platform updates.