CRO & Landing Page Specialist

RemotePortugalFull-timePosted 14 hours ago

About the role

To Apply: Fill out this form (mandatory for application consideration): https://tally.so/r/9NNE05

About Us

Vue is a skincare brand built on science-backed products and Korean formulations. We curate the best of Korean skincare, combining research with effective ingredients to create simple routines that support clear, refined skin.

We sell across Europe and the USA through trusted logistics partners in each region. Every product we create reflects what we personally want to use and genuinely believe works.

About the Role

We are looking for a CRO & Landing Page Specialist to own how well our website turns visitors into customers.

You’ll be responsible for website conversion end-to-end across our Shopify stores in Europe, the Middle East, and the US: landing pages, product pages, offers, and A/B tests. You’ll work closely with our marketing and creative teams, so that every visitor we bring in lands on a page built to convert.

This is a high-ownership role. We want someone who spots where we lose customers, forms a hypothesis, tests it, and takes responsibility for the results.

Some of your responsibilities will include

  • Own conversion rate across our websites and continuously improve them.
  • Build and launch landing pages and product pages for new campaigns, products, and offers in Shopify.
  • Decide what goes on each page and why: the order of sections, the claims, proof, and objections to address, based on who the visitor is and where they come from.
  • Plan, run, and analyze A/B tests, and document what you learn.
  • Propose and test offers, bundles and page messaging.
  • Analyze funnel and user behavior data to find drop-offs and prioritize fixes.
  • Collaborate with the marketing team so that ad creative, traffic sources, and landing pages match.
  • Use AI tools to work faster on copy, page variations, and analysis.
  • Report on tests, results, and next priorities in regular check-ins with the team.

It's beneficial if you have some or all of the following skill sets

  • Experience in CRO, landing page optimization, or e-commerce growth, ideally for a DTC brand.
  • Hands-on experience building pages in Shopify and with page builders. Basic HTML/CSS or Liquid is a plus.
  • Hands-on experience running A/B tests and making decisions from data.
  • Marketing instinct: you understand customer psychology, objections, and what makes someone buy, and you can turn that into page structure and copy.
  • Comfortable with analytics and testing tools (GA4, Shopify analytics, Clarity/Hotjar, etc.)
  • Experience with paid traffic and understanding of how it affects conversion.
  • Strong communication skills and fluency in written and spoken English.
  • Organized and proactive, comfortable working independently in a fully remote environment, with a strong sense of ownership and a willingness to learn.

What We Offer

  • Fully remote role with paid time off
  • Competitive compensation based on experience
  • Performance-based growth opportunities
  • High ownership role with real impact
  • Opportunity to help scale an international brand

Why Vue

Our core team is around 20 people, based across Europe and focused on building a brand that genuinely improves people’s confidence and skin.

We are not looking for someone to simply execute tasks. We are looking for someone who understands what we are building, works naturally with the people behind it, and wants to have a real impact on how it grows.

We carefully review every application and will notify candidates within 2 weeks. If you don’t hear from us, don’t worry; keep an eye out for future opportunities that fit your profile.

Please note that the engagement for this role would be under a contractor/freelance agreement.

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Vue
Actively hiring1 open role

Vue, where science meets beauty. Embrace simplicity with Vue, and say goodbye to complicated skincare routines.

SectorBeauty & Personal Care
HeadquartersDelaware, US
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