Assistant Manager, Social Media

On-siteNew York, NYFull-time$80K - $90KPosted 13 days ago

About the role

The Social Media Manager is the engine of social day to day, executing the social strategy led by the SSMM through a seamless calendar across every channel, delivered with craft, precision and a native feel for each platform. From owning Instagram Stories and social copy to briefing creators, steering content through approvals and keeping a finger on the pulse of TikTok and luxury beauty trends, they keep social running at the highest standard.

Key Responsibilities

  • Own the build and day-to-day management of the social calendar across all channels, including scheduling and publishing, aligned with the wider marketing calendar and with guidance from the SSMM.
  • Push all content through the approvals process, keeping timelines on track and stakeholders informed.
  • Write social copy in alignment with the editorial copywriter.
  • Own Instagram Stories strategy, working closely with the design and creative team on execution.
  • Bring a TikTok-native perspective to the team, keeping on top of platform culture, formats and trends, and identifying opportunities for the brand to show up authentically on the channel.
  • Build out social-first content briefs and work with our creator network to bring them to life.
  • Work with the wider digital, ecommerce, wholesale and PR/Influencer teams to support key brand moments across social, from amplifying site launches and retail partner activity to coordinating creator and press support content, and ensuring customer feedback is reflected in social activity.
  • Partner with the CX team on day-to-day community management.
  • Monitor platform updates, competitor activity and trends across luxury beauty, and flag opportunities to the team.
  • Support monthly and quarterly reporting.
  • Support the SSMM on wider social priorities or special projects as needed.
  • Provide general team administration and BTS social capture on set when needed

Skills & Experience

  • A minimum of three to five years' social media experience, ideally within luxury beauty, fashion or lifestyle.
  • Proven experience managing a social calendar, from scheduling and publishing through to approvals across several stakeholders.
  • Exceptionally organised, with strong attention to detail and the ability to manage several launches and priorities at once.
  • Strong social copywriting skills, comfortable working to house style and editorial feedback.
  • Experience developing and executing Instagram Stories strategy, including briefing design and creative teams.
  • A native understanding of Instagram and TikTok, with a keen eye on platform updates and trends across luxury beauty.
  • Confident with social analytics platforms such as Dash Social, able to turn performance data into clear insights.
  • Experience in community management, ideally in partnership with CX or customer care teams.
  • A confident communicator who builds strong relationships across ecommerce, digital, wholesale and creative teams.
  • Proficient in Canva, Figma, Excel and AI tools.
  • Experienced with project management tools such as Wrike, plus scheduling and link-in-bio tools (e.g. LikeShop).

About us

Victoria Beckham Beauty is built on the promise of high-performance beauty through Victoria’s own discerning designer eye. Launched in September 2019, it is a digital-first, clean and cruelty-free beauty brand, designed to elevate your beauty routine. The brand offers a highly-edited collection of clean, inclusive skincare and makeup whilst building towards the entry into new beauty categories. Created for those seeking a simplified selection of clinically-validated, highly efficacious products in a refined luxurious experience, each product and touchpoint are an authentic extension of Victoria’s real-life discoveries and lifestyle. The award-winning formulas are guaranteed to deliver on the promise of Luxury Performance, Clean Beauty. Based in NYC, it operates as a Global Organization in partnership alongside the Victoria Beckham fashion label, based in London.

At Victoria Beckham Beauty, we are committed to fostering an inclusive and diverse workplace. We are an equal-opportunity employer and do not discriminate based on race, color, religion, sex, national origin, age, disability, or any other protected status. We encourage candidates of all backgrounds and experiences to apply.

Salary Range: The Salary Range for this position is $80K to $90K, with exact salary depending on the location, prior work experience, and the assessment for one's fit of the role.

Beauty In Motion

SectorBeauty & Personal Care
HeadquartersNew York, US
Employees143
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