Sculpd is on a mission to get people creating with their hands again. We make at-home craft kits that are beautiful enough to gift and relaxing enough that you lose track of time. With a community of over 1 million Sculpdors and a growing range of pottery, candle-making and paint kits, we sell through our own site, Amazon and major retailers across the US, UK, EU, Canada and Australia.
As the Amazon Marketplace Manager, you will be accountable for Amazon's performance across every marketplace we sell in. You'll set the plan, own the advertising budget, make the calls on pricing, promotions and inventory, and hire and lead the people and partners who help you deliver it, starting with a PPC Manager. You'll report directly to the founders.
In the early months you'll be hands-on in Seller Central yourself. As the team grows, your job shifts towards strategy, leadership and results.
What you'll own
Channel performance and strategy
- Full ownership of Amazon revenue and contribution margin across the US, UK, EU, Canada and Australia
- Setting the annual and quarterly Amazon plan, targets and forecast, and owning the results
- Pricing and promotions strategy, including Lightning Deals, Coupons, Prime Day and Black Friday / Cyber Monday
- Weekly and monthly performance reporting to the founders, with clear actions, not just numbers
Team and partners
- Hiring, onboarding and managing an Amazon PPC Manager, and future Amazon hires as the channel grows
- Managing any external Amazon agencies or freelancers, setting their goals and holding them to account
- Briefing and working with our designers and creative team on images, A+ content, video and the Brand Store
- Working with operations, finance and product development as the single voice of Amazon inside Sculpd
Advertising
- Owning the Amazon advertising strategy and budget, and the TACoS and ACoS targets
- Running Sponsored Products, Brands and Display yourself until the PPC Manager is in place, then directing and reviewing their work
Listings, catalog and account health
- Listing optimisation: keyword research, titles, bullets, backend terms, A+ content and images
- Catalog health: suppressions, variations, parent-child structures, ASIN merges and splits, Seller Support cases
- Account Health, policy compliance, product documentation and Brand Registry, making sure the account is never put at risk
- Reviews and ratings: spotting product issues early and feeding them back to the product team
Inventory
- Demand forecasting and FBA replenishment across marketplaces, working with our operations team and 3PLs
- Keeping us in stock for peak and promotions without tying up excess cash or paying storage and low-inventory fees
Launches
- Owning new product launches on Amazon end to end, from listing creation to launch promotions and ranking
What success looks like
- Amazon revenue growing against target, profitably
- TACoS and contribution margin in line with the plan
- Strong in-stock rates through peak, with healthy inventory levels
- Improving conversion and organic rankings on core products
- A healthy account with no avoidable suppressions or compliance issues
You'll be great for this role if you
- Have 4+ years of hands-on Amazon experience, including owning the results of a brand's account (not just executing tasks within it)
- Have been accountable for an Amazon account doing $1M+ a year, ideally across several marketplaces (US, UK, EU)
- Understand the economics: you can talk confidently about contribution margin, TACoS, fees and inventory cost, not just sales
- Have run Amazon advertising yourself and know what good looks like
- Have hired, managed or directed people, whether in-house team members, freelancers or agencies
- Know Seller Central inside out: catalog, FBA, Account Health, Brand Registry, promotions
- Are a clear communicator in written English, comfortable working remotely and reporting to founders
Nice to have
- Experience in gifting, crafts, toys or home categories with strong Q4 seasonality
- Experience launching Amazon in a new marketplace
- Vendor Central experience
- Experience with Helium 10, Jungle Scout, DataDive, Sellerboard and Amazon Brand Analytics
Details about the role
- Remote
- Full-time Employee
- Competitive Salary
- Reports to the founders
How to Apply
All applications must be made here: https://sculpd.notion.site/923eb8cd58d740c7b0391c4cadeef8b7
- Please fill out the application found on this link to apply for the role. Without an application here, you will not be considered.